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  • Opinion by Brand Perfect – 25 Jul 2014

    In this video interview recorded as part of our Adventures in Responsive Advertising event in New York recently, Jamie Neely, creative director of Monotype’s Typecast application suggests that taking type the foundation of any campaign makes for more flexible work with a notably strong base…

  • Feature by Daniel Benneworth-Gray – 24 Jul 2014

    The brand-powered film has grown in stature over the last decade or so. Daniel Benneworth-Gray charts its evolution…

  • Opinion by Brand Perfect – 23 Jul 2014

    In this video interview, Condé Nast’s Elizabeth Line explains how both advertising and publishing are changing, and why now, with cross-platform having gone mainstream, it’s such an exciting but challenging time for media owners and technologists…

  • Case study by Joe Fernandez – 21 Jul 2014

    Joe Fernandez reports on the state of the British supermarket industry, examining the continuing tensions between bricks-and-mortar and online channels…

  • Feature by Aliya Whiteley – 17 Jul 2014

    Can you tell a real smile from a fake? How about an honest ad from a dishonest one? Aliya Whiteley shares some thoughts on brands that trade on their honesty, and others who sell us fantasies that we’re happily complicit in…

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